DLG: project intro

Welcome to Data Led Growth Project 🌟

In this project, you'll develop the entire experimentation design strategy in a way that it delivers learnings, right from crafting the hypothesis to managing stakeholders. You will do 5 clear things:

Structure the experiment hypothesis in a way that drives clarity
Set the goal and success metrics for the experiment
Design the experiment to be run covering each and every nuance
Document learnings and next steps
Build a plan to align stakeholders and get buy-in

Which product should you pick?

Pick only and only your product, the one you work on day in and day out. If you aren't working on a product, pick your previous product. CRAFTs are designed to help you transform, period.

Go through each section mentioned below. By the end of it, you would have a solid understanding of your data, and how to leverage it to get orbit changing revenue impact.

How to go about this project?

This project is divided into 6 sections. Each section has a separate brief. The ideal flow would be to complete watching a module, and then completing the project section for it. Doing this in a progressive manner would help.

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